In this period of unprecedented health crisis and growing uncertainty, the search for meaning at work is becoming an essential subject in our society. The definition may vary according to each individual’s situation, for example for an employee in a company this could be an objective to be achieved, for an executive director a strategy to be put in place, for a manager gaining support of his team.

In recent years, break rooms, yoga classes, table games, morning coffee, availability of fruits and snacks show moderate success. Some companies, especially those in Anglo-Saxon countries , have created “Chief Happiness Officer” positions.  But what are we looking for through these initiatives? And above are we dealing with the essentials, namely the meaning we give to each working day? And the important issue as to how companies are dealing with commitment which has become today a real business challenge.

A company that wishes to retain its employees and give meaning to their daily work must regularly inform them about its strategy and objectives, which helps everyone to situate themselves in their own job, to understand its purpose. A clear definition of expected objectives, regular feedback, listening to expectations and aspirations also help to bring meaning.

A wide range of levers can be used and specific attention should be given to the younger generation; they share the idea that the quest for meaning at work equals fulfillment in their activities and projects with a double impact that they believe they should have on social and societal issues. They are perhaps more concerned about working time flexibility, adapted schedules, remote working, direct contact with the hierarchy because they seek autonomy in conjunction with gaining confidence of their management.